The magic of biscuit marketing. How to standout with your corporate gifts this Christmas

Tuesday, 5th November 2024

Written by Frankie Cherry | Partnerships Manager | Biscuiteers

Biscuiteers, the UK’s original hand-iced biscuit company, has been selling beautiful, luxury iced biscuits
since 2007.

We ice over 3 million biscuits a year at our Wimbledon HQ, the Ministry of Biscuits, and Christmas is one of our busiest times. Last year we delivered 58, 870 parcels around the world in December alone.

One of the most exciting parts of the business is our corporate arm. Over the years we’ve helped many
fabulous companies stand out with branded and personalised biscuits – whether that be for marketing
campaigns, events or workplace wellness. And of course, corporate Christmas gifting is a serious
business. If you’re looking for something a little different this year, we can take out all the hassle with
stylish, personalised presents delivered anywhere in the world. And they taste delicious too!

Whilst our story might have begun in London, we’re on a mission to bring a bit of biscuit magic across the
UK – to the North West in particular. I am based up here in Manchester and we loved hosting lots of our
fellow pro-manchester members at our icing masterclass at the Marriott Victoria & Albert last month.

We’re offering a very special 15% OFF corporate gifts for pro-manchester members until the end of
the year – get in touch with me on [email protected] to redeem this offer.

Here are some of our favourite corporate Christmas projects – biscuit marketing really works!

Porsche


Porsche wanted to treat their customers to some extra special gifts in the festive lead-up. Our Icers
crafted a whopping 11,520 biscuits in total for the project, with a perfectly piped Christmas message.

Coca Cola

For their virtual Christmas lunch in 2021, Coca Cola wanted to treat their Europe HR team to some
branded personalised Christmas biscuits. We created 260 bespoke letterbox biscuits featuring the iconic
Coca Cola symbols like the Christmas truck and Cola bottle.

BBC News


BBC News wanted us to create bespoke biscuits that would showcase their iconic branding. We created a
biscuit of their logo design as well as the famous BBC News globe. These custom biscuits were added to
our popular Happy Christmas biscuit tin and posted internationally to journalists and press partners.

The Ritz

The Ritz approached us looking to commission Christmas goodies for guests staying at the hotel over the
festive season. The end result was a beautiful Christmas bear which was handed out as a special treat to
all younger guests.

Investec

Investec were looking for a way to add a personal touch to their Christmas gifting. Our traditional Happy
Christmas biscuit tin with the addition of a custom Investec logo biscuit was just the ticket.

Our classic collection

In addition to our bespoke work, our standard Christmas range has plenty of fabulous options to choose
from. As well as festive biscuits, we have award-winning mince pies, Christmas macarons, hand-iced
chocolates and Christmas cakes. And for a real wow, check out our hampers and gift boxes. You can even
build your own! We offer a concierge service from start to finish – deliver to as many addresses as you’d
like with gift notes, gift wrap and special extras to choose from. We’ll take care of everything.

Don’t forget! 15% OFF corporate gifts for pro-Manchester members until the end of the year – get in
touch with me on [email protected] to redeem this offer.
Browse our Christmas catalogue here