Master LinkedIn for Business Development and Lead Generation

Date: Tuesday 2nd September 2025
Time: 12:00 PM - 01:30 PM
Location: TBC, Trafford Park, Stretford, , M17 1TZ
Cost: Free
Categories:
Member Event

Building a strong personal brand on LinkedIn has become an essential tool if you want to generate qualified leads and build a strong sales pipeline.

Yet too many people are missing out because they don’t have a clear plan or are worried about what and how to post to get the best engagement.

The truth is, people buy from people they KNOW, LIKE and TRUST and showing up consistently on LinkedIn in a way that is relatable, interesting and knowledgeable will help you build a strong personal brand that generates you more business.

Whether you’re a business leader, part of a sales team or responsible for new business development, this workshop will give you the confidence, understanding and strategy to use LinkedIn as a proactive tool for business growth.

You’ll learn how to:

  • Use a proven process and framework to attract your ideal client and nurture your most valuable connections.
  • Create content that resonates with your audience and positions you as a thought leader in your industry.
  • Create content that gets engagement from your audience – and that works with the algorithm.
  • Understand how the LinkedIn algorithm has changed and the Dos and Don’ts so your posts get maximum reach.
  • Start meaningful conversations with prospects, engage on the platform and grow your presence.
  • Create a compelling profile to help you stand out and earn attention.
  • An introduction to LinkedIn Sales Navigator so you can be hyper targeted in your outreach, secure meetings and build a predictable system for winning new clients.

This isn’t about doing more; it’s about doing the right things that drive consistent results.

This workshop is for you if:

  • You’ve seen other people grow their business on LinkedIn but procrastination, overwhelm and imposter syndrome is getting in the way.
  • You’re unsure what to post on LinkedIn and need a clear plan.
  • You've tried posting on LinkedIn, but you’re not reaching the right people or getting the results you want.
  • You want to engage better with your audience and have more conversations that result in valuable lead generation opportunities.

I guarantee you’ll leave with a clear understanding of what you need to do for immediate results.

About Clare Moorhouse

Clare has been working in digital marketing for over 25 years and has been running her own digital agency, Moorhouse Digital for 10 years.

She works with small and large B2B companies, creating and delivering digital strategies that increase brand visibility, engagement and ultimately generate revenue.

Having had tremendous success generating leads for clients in sectors such as financial services, healthcare, logistics and property, she is passionate about sharing her knowledge and experience for effective lead generation in today’s rapidly changing digital landscape.

Clare’s social media workshops are full of energy, engaging and practical.

 

About the Speakers:

Clare Moorhouse Founder - Moorhouse Digital

Clare is a digital marketing and lead generation expert with 25 years’ experience in SEO, Content Marketing, and B2B lead generation.

She has worked in-house as Marketing Director for large corporates and for one of the top B2B marketing agencies in the UK before setting up her own Digital Agency, Moorhouse Digital, in 2016.

Whether you’re looking to generate more leads from your website, build a scalable and predictable sales funnel, or create content that converts, Clare has the experience and know-how to adapt the right digital strategy to suit your current situation, budget, and objectives.

 

Interested In The Event?

If you’re interested in attending, you can book online here.

With thanks to pro-manchester's event partners